Art of The Title
Art of the title is one of the two websites we used for title research for our final project. Art of the title features a handful of mainstream movie titles which we can watch and analyze. This will help us understand common patterns in modern crime box- office- hits.
What we have learned
In many crime movie title sequences, their is a heavy use of extreme close up, slow pan shots. We can you this to our advantage. Because our title sequence will have a very low budget, we want to keep things as cheap as possible. If we use extreme close ups, we can make something seem like more than it actually is. Another technique I picked up on is the use shots that are simply pictures to look like some sort of investigation evidence. This is a simple way to add more time to our title sequence. This will also give the audience a chance to take everything they are seeing in. Another thing I noticed was how the titles were coming onto the screen. In some movies, the titles were on whatever was in the shot in others, the titles would be graphically rendered into the movie. Even the way the titles move into the shot has to be perfect. For instance, on a movie ( not apart our genre) called Underwater the titles come in from above and descend to the bottom. This represents divers desending to the ocean floor.
In many crime movie title sequences, their is a heavy use of extreme close up, slow pan shots. We can you this to our advantage. Because our title sequence will have a very low budget, we want to keep things as cheap as possible. If we use extreme close ups, we can make something seem like more than it actually is. Another technique I picked up on is the use shots that are simply pictures to look like some sort of investigation evidence. This is a simple way to add more time to our title sequence. This will also give the audience a chance to take everything they are seeing in. Another thing I noticed was how the titles were coming onto the screen. In some movies, the titles were on whatever was in the shot in others, the titles would be graphically rendered into the movie. Even the way the titles move into the shot has to be perfect. For instance, on a movie ( not apart our genre) called Underwater the titles come in from above and descend to the bottom. This represents divers desending to the ocean floor.
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